ADIDAS:
IN DA GAME
ADIDAS / In Da Game
EP01: Manchester United Starring: Hakim Jemili, Brahim Bouhlel & Paul Pogba
EP02: Arsenal F.C
Starring: Hakim Jemili & Melha Bedia
Executive Producer
Jeremy MARSY
Director
Joaquim BAYLE
Agency
BETC
Production Company
General Pop
Adidas have released a football culture show, IN DA GAME, which discusses how football as a sport drives us, alongside how it inspires us to dream and live.
Celebrating the friendships and collective memories, the series is presented by Hakim Jemili. As a former footballer himself from Tunisia and a big fan, he's animating his own roundtable about adidas Clubs.
The first episode of the series is all about Manchester United, featuring:
- The upcoming game against Chelsea.
- The style of Paul Pogba and his partnership with Scott McTominay.
- Fan memories, such as Bilel talking about his love for Beckham's free-kicks, especially that one against Everton in 2003.
A few extracts (2min 49s) from the 1st episode of a web series for Adidas Paris. Full episodes (8+ min) below
Starring : Hakim Jemili, Bilal Chegrani, Alpha Kaba, Régis Obre and guest Brahim Bouhlel
Directed by Joaquim BAYLE
EP01 (Full Episode): Manchester United
Starring: Hakim Jemili, Brahim Bouhlel & Paul Pogba
EP02 (Full Episode): Arsenal F.C
Starring: Hakim Jemili & Melha Bedia